Pen to paper, mouse pointer to screen or brush to canvas, getting a message across in graphic form has not changed.
Despite all the other roles I have undertaken over the years I still put ‘Graphic Designer’ every time I’m asked for my profession. It is what I studied, I have certificates to say I’m good at it!
From a very early age I was fascinated by the use of lettering as art, creating a message using words and basic artforms like graphics and logos. I guess I could really call this section ‘Typography’ but it is not just the words themselves. The combination of lettering, colours and shapes should convey a feeling that describes a product even if you cannot read the words themselves.
I was fortunate enough to get into Letterpress Printing at the young age of 13 when I was given a printing press. So I have a first hand and tactile understanding of phrases like upper and lowercase, ligatures, leading and off-stone. (If that all sounds foreign to, just ask and I’ll fill you in).
Starting my Graphic Design career in this way has given a grounding that many designers lack, a real appreciation for what works and what doesn’t. Some designers are great artists or illustrators, some are great typographers, but in the end whatever the end reader is presented with should start to create an atmosphere before it has even registered in their mind.
Whether you need a basic logo, product packaging, magazine layouts, or an entire corporate identity with associated marketing materials I am sure I can help.
Please contact me for more information or to discuss your Graphic Design requirements.